MacG losses sponsorship from retail brand Studio 88
The brand has announced that it pulled its sponsorship of the controversial podcaster who hosts 'Podcast & Chill with MacG'.
CAPE TOWN – MacG has lost his sponsorship with retail brand Studio 88.
The brand has announced on Wednesday that it pulled its sponsorship of the controversial podcaster who hosts Podcast & Chill with MacG.
The podcast has been on the receiving end of backlash over transphobic slurs, which saw other sponsors pulling out.
Last month, financial service provider Old Mutual announced it had withdrawn its sponsorship for popular YouTube podcaster MacGyver Mukwevho following transphobic comments made in one episode.
MacG just got dropped by Studio88. Lets celebrate that! pic.twitter.com/jpiEqcsLZMmpumz. (@_Mpumz) February 24, 2021
This is just motivating us who support MacG to pay for subscriptions to his channel. If all of us pay the minimum of R10 a month, hes gonna make R1.3 Million every single month! Studio 88 can voetsek! In fact, Im taking the R100 monthly subscription just for control! pic.twitter.com/p7k2pWY8F7Ibhaca Elihle (@WokeMakoti) February 24, 2021
So studio 88 didnt know about those harmful comments on one of his recent episode when they decided to sponsor MacG or they are talking about something else I know nothing of maybe? Im a little bit confused pic.twitter.com/1qUV6EoPWzVho - Nemurangoni (@huli_longtom) February 24, 2021
News of the short-lived four-episode deal, which ran on only one episode, broke this week despite the uproar.
However, IOL reports that the clothing store said the podcast channel failed to deliver on their responsibility to their craft and their members and therefore distanced itself from the comments, the podcast and its members.