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CT pilates studio attracts international crowd

The lab's Jess Mandel said they were now broadcasting to about 60 people from around the world who've paid to tune in to a class.

The Movement Lab situated in Sea Point, Cape Town, has moved its classes online to survive the coronavirus pandemic. Picture: Supplied.

CAPE TOWN - A pilates studio in Cape Town has gone online to survive the coronavirus pandemic and now people from around the world are tuning in.

The Movement Lab is a mother-daughter owned business.

It was established in Port Elizabeth two decades ago and made the move to Cape Town in 2017.

Classes at the studio usually see around 15 people joining in.

The lab's Jess Mandel said they were now broadcasting to about 60 people from around the world who've paid to tune in to a class.

“It’s really empowering to learn new things and now we’ve grown our base even more. We’ve got people from all over the world joining our classes and that’s been really exciting.”

Founder Lisa Palmer said this quick move to the digital space had been challenging.

“We’re definitely feeling the financial pressure as everyone else is and we’ve basically had to start a new business from scratch. That’s been the challenge for us but we will continue with this model.”