Bok win sees Takealot keep promise & refund 346 fans full price on TV sets

Following a 32-12 victory on Saturday against England, the company will dole out R4 million in reimbursements.

The Springboks celebrate after their win over England at the 2019 Rugby World Cup on 2 November 2019 in Japan.  Picture:  @rugbyworldcup/Twitter

JOHANNESBURG – Online store Takealot is expected to lose out on millions as 346 Springbok fans walk away with free television sets.

As part of their "#backthebucks campaign the website promised shoppers a full refund on selected Samsung TVs, should the Boks bring home the trophy.

Following a 32 -12 victory on Saturday against England, the company will dole out R4 million in reimbursements.

Chief marketing officer Julie-Anne Walsh said over 400 TVs were purchased over the course of the promotion.

β€œWe were hoping against hope for a win and we backed the boys all the way in the green and gold and we were ecstatic to bring some positivity and give something back to our TV buyers – and there are 346 of them who are completely elated at getting their TV refunded in their totality.”