'Marie Claire' apologises for featuring Euphonik in abuse campaign
The magazine featured a number of male celebrities wearing high heels to raise awareness against abuse.
JOHANNESBURG - Local woman's magazine Marie Claire has apologised for its controversial "In Her Shoes" Campaign.
The magazine featured a number of male celebrities in a spread wearing high heels apparently to raise awareness around the plight of women abuse in the country.
It has been slammed for involving well-known South African DJ Euphonik, who was embroiled in a domestic violence abuse case in 2012.
The charges against him were later dropped.
The magazine's editor Aspasia Karras says it's unfortunate that the campaign was ill-conceived.
"We made an error of judgement, specifically in our choice of personality. Because we're magazine with the legacy of supporting women's issues, we really should not have someone with the history of alleged abuse."
Earlier today, the Department of Women sparked an angry backlash on Twitter, after asking what should happen to women who lay charges and then later withdraw them.
The department weighed in on a social media debate around whether or not, DJ Euphonik should be part of Marie Claire's campaign.
Meanwhile, DJ Euphonik says his past should not define him because he has grown and learnt from past transgressions.
In a statement, the DJ says his inclusion in the anti-abuse campaign is an opportunity to show South Africans that abuse is a real thing with real victims.
He also reiterated he never physically assaulted his former girlfriend, radio and TV personality Bonang Matheba.