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Safa needs introspection - analyst

The South African Football Association (Safa) has lost two sponsorships in one week.

Safa House. Picture: Reinart Toerien/EWN

CAPE TOWN - A local soccer analyst has alluded that the South African Football Association (Safa) may be to blame for the recent loss of sponsorships.

This follows Puma's decision to pull out their partnership with Safa with immediate effect just days after Absa's announcement that they would not renew their sponsorship with Safa.

Puma cited match fixing allegations against Safa along with inappropriate responses from within the football organisation as some of the reasons for their decision.

In 2011, allegations of match fixing involving Bafana Bafana games before the 2010 World Cup emerged.

Safa denied any involvement.

Soccer analyst David Kekana told the Midday Report that Safa failed to show leadership following claims of match-fixing.

"From a Safa's perspective there's always been denial about the issues that surround match-fixing. Hence you see things unfolding to a point where even a sponsorship of the calibre of Puma is leaving."

Kekana said Danny Jordaan's appointment as Safa president failed to allay Puma's concerns.

"Danny Jordaan might have come in as the new president but he comes from the same administration that was led by Kirsten Nematandani. So they don't see any change and they don't feel that there's decisiveness in terms of taking action pertaining to those issues that have led to match-fixing."

Kekana said Safa needs money to run operations including grassroots level and the lack of sponsorships may hinder with work.

However he says there is still hope.

"They are just lucky that a multibillionaire businessman and money magnet in the form of Patrice Motsepe has indicated he might be going in that line to bailout Safa specifically looking in terms of the junior league. That in itself would be a cash injection that they wanted."

Kekana also added that Jordaan will need to show strong leadership during these trying times.